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Can iPhone X help Apple beat Samsung in marketshare?

Samsung’s production volume reached its peak in the third quarter and is projected to fall this fourth quarter due to competition from iPhone X

With the advent of iPhone X, Apple is planning on to acquire a bigger market share competing with Samsung. In the latest report released by TrendForce, it has predicted smartphone production volume of 384 million units for Q3 2017. This would further increase in Q4 with 424 million smartphone production.

For this swift 6.6 percent increase in smartphone consumption, Apple is hugely responsible. Actually, in recent times, Samsung has faced some major setbacks in Asian countries including China, hence making way for Apple.

According to the report, Samsung is still at the top in terms of smartphone market share with 21.1 market capture. Apple is way behind at second stop with 11.5 percent market capture.

If we were to believe researchers, it’s said that in Q4 Apple will lead the race with 19.1 market share, ahead of Samsung which will have a market share of 18.2 percent.

The major jump of Apple is highly attributed to it’s latest release of iPhone 8 and iPhone X. It is said that Apple will produce 81 million iPhones in Q4 alone.

Out of this 81 million, around one-third of the phones would be iPhone X. That’s a whopping 27 million phones.

On the other hand, Samsung is going to cut down on its production of high-end devices as it faces cut-throat competition with Apple’s new release.

trendforce report on smartphone market
Source – TrendForce

“Samsung’s production volume reached its peak for this year in the third quarter and is projected to fall this fourth quarter due to competition from iPhone X”, writes TrendForce.

 

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