Apple CEO, Tim Cook, and other executives recently met the Saudi Crown Prince, Mohammed bin Salman. The meeting took place at new Apple Park headquarters in Cupertino. Discussions about app development, education, and other partnership opportunities were the main objective of this meeting.
The meeting was a part of the tour for the Prince and his entourage. They have met Virgin founder Richard Branson, Google co-founder Sergey Brin and CEO Sundar Pichai, and Magic Leap founder Rony Abovitz previously.
“Enriching the Arabic educational content in the classroom” was the main aim of the meeting with Apple. The meeting discussed the creation of an educational curriculum for Saudi schools and the potential creation of job opportunities for Saudi youths who received their training at Apple’s headquarters.
The education-related theme is not a new thing for Apple as it had recently held an event in Chicago where the company revealed its most affordable iPad with Apple Pencil support. This iPad is specially designed to be used by students.
After the meeting, the Saudi Prince and his entourage were given a presentation regarding Apple’s work in the field of health and marketing. This was followed by a presentation in the Steve Jobs theatre on Apple’s “modern voice applications”, which probably a reference to Siri.
Saudi Arabia has recently lifted the ban on using Facetime and other services which feature calling somebody over the internet. This was a part of an effort to attract more business to the country. Apple has been discussing with Saudi Arabia to open its maiden Apple retail store in the country, probably in 2019. The state officials are reportedly working with Apple and Amazon to entice major technology companies into the country.